We have taken initiatives in ‘Tobacco Control’ under the larger umbrella of promoting preventive health care to promote the message “Yes to Life, No to Tobacco”, thus focusing on our mission of eradicating tobacco consumption from society. Through several initiatives such as Anti-tobacco awareness and cessation programs, we are working on creating tobacco free environments with various stakeholders, while emphasizing on the importance of our tobacco free mission. In a process to achieve the tobacco free mission, Bajaj Electricals Ltd. has adopted a threefold strategy:
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